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What a commercial real estate website should include: property types, submarkets, available space, services, team bios and a clear way to inquire.
The short answer
Updated Updated November 2026
What should a commercial real estate website include?
A commercial real estate website should show which property types and submarkets you cover, the services you offer owners, tenants and investors, your available properties, your team, and a clear way to start a conversation. Add answer pages for the questions clients ask before they call. Keep it plain and specific, because commercial clients want to know fast whether you handle their kind of deal.
Commercial clients sort brokers by specialty. Say up front which property types you work, such as office, industrial, retail, multifamily or land, and which submarkets. Then say who you represent: tenants, landlords, buyers, sellers or investors. A visitor should know within seconds if you fit their deal. Vague claims about full service across every asset type make that harder, so lead with what you actually do most.
Commercial buyers and tenants research before they reach out. Pages that explain how a lease negotiation works, what a tenant should prepare before touring space, or how you approach an investment sale show your process without a sales pitch. Use plain language and skip invented market figures. If you share market data, name the source and the date.
Savvy Studio is built for commercial real estate brokers as well as residential agents. The website plan includes hosting on your own domain, the AI editor and manual block editor, answer pages, FAQ blocks with FAQPage schema, structured data, a sitemap, llms.txt, and lead forms that file inquiries in the RealSavvy AI CRM and Follow Up Boss.
Related questions
It depends on your MLS and the property types you list. Many commercial brokers do not use an MLS feed at all. Savvy Studio's website plan works without IDX, and the IDX add-on is optional.
Yes. Commercial clients often pick a person, not just a firm. A page per broker with their specialty, submarkets and contact details helps the right client reach the right broker.
Whenever something changes. A listing that is already leased or sold costs trust. Set a regular check, such as weekly, and remove or update anything that is out of date.
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