Agents, teams and brokerages
What a brokerage should look for in a website platform: MLS compliance, agent rosters, lead routing, your own domain, safe editing, and pages AI can read.
The short answer
Updated Updated November 2026
What should a brokerage look for in a website platform?
A brokerage should look for a website platform that keeps MLS and IDX rules in place, shows agent profiles that stay current, routes leads into the CRM your agents use, runs on your own domain, and lets staff edit safely with drafts and undo. It should also ship clean, fast pages with structured data so Google and AI search can read them.
A broker answers for what appears under the brokerage name. That makes compliance the first filter, not a feature to check later. Listings should only show through a licensed display that carries the MLS credit and disclaimers. Lead forms should capture consent before anyone calls or texts. Fair housing applies to every page, including neighborhood and school content. Platforms can help enforce these, but your compliance officer, MLS and attorney have the final word.
Savvy Studio is built for agents, teams and brokerages. IDX display rules, required disclaimers, fair-housing and TCPA opt-in are enforced in the editor. Team sections can follow the team roster so profile changes update the site. Lead forms file leads in the RealSavvy AI CRM and Follow Up Boss with consent recorded. Pages render on our servers as clean HTML with JSON-LD, a sitemap, an llms.txt and FAQPage schema, with nothing for you to patch.
Walk through the self-guided demo to see the editor and a sample site. Then talk with our team about your markets and roster: email support@realsavvy.com or text or call (737) 378-8983. Every signup is a short Statement of Work you review and sign online, then you pay by card. If you want a head start, done-for-you setup is $150 one-time and our team builds the first version.
Related questions
Additional MLS feeds are available as part of the IDX add-on. Each MLS has its own display rules, so ask us about the specific feeds your offices need before you sign.
Yes. Staff can type a change in plain language or open any block and edit its fields. Every change lands in a draft first, and history and undo are built in.
On Savvy Studio, if an edit would remove something the MLS requires, such as attribution or disclaimers, the editor keeps it and explains why.
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Website $99/mo or $990/yr · IDX $99/mo + $99 setup · DIY no setup fee
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